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标题: 每周翻译论坛:提高英语表达水平,增强外贸销售能力(2007/23)
bruce1 (Q群377977423)
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每周翻译论坛:提高英语表达水平,增强外贸销售能力(2007/23)

这个比较长,不过却是个很有趣的小故事。Agradece por tu participación.

This Week's Tip:
The Grocery Bag-Boy's Secret

Greetings!
(Cabo San Lucas, Mexico)
If you've been with me for awhile, or have
attended a seminar, you know that I look at
life as one big sales lab. More situations
than not in life involve sales of some type,
and we always can learn by observing them.

And, even though my business niche is
working with telesales and prospecting,
let's face it, sales is sales, regardless
of the form of communication.

Today I'm writing you from a place that
bombards you with sales situations, Cabo
San Lucas, Mexico.

From the moment you leave the secured area
at the airport, the sales approaches begin.
Agents for timeshare properties beckon you
from all sides, first engaging you in
conversation, then trying to offer you
incentives to attend a presentation.

And then it continues...

-upsell attempts at the rental car counter
for the upgraded Mexican insurance,

-more attempts at the resort to bribe you
to their timeshare presentation,

-beach vendors passing every few minutes,
carrying everything from hats to food-on-
a-stick, always stopping and asking for
the sale,

-restaurant personnel standing outside of
their establishments, chatting you up,
of course asking you to come into their
place,

-shop owners doing the same thing,

-individuals on the street, discreetly
approaching you, whispering how they
have available things like weed, sex,
or whatever else you might imagine.

Many people find all of this annoying.

I find it fascinating.

It is the ultimate in straight commission
sales, something most people would not do.

Either you sell or you do not eat.

Today's main story, though, is not about
what many would consider a sales situation.

But, oh, it totally is.

My son, now 23, and I went into town to
pick up groceries for the condo for the
week. This particular small market that
we favor always has little kids bagging
groceries and then carrying them out.
For tips of course.

While bagging up a fair amount of cerveza,
our bag kid, who appeared to be no more
than 12 years old at best, and four and
a half feet tall if he stood on his toes,
beamed a huge smile and said, in perfect
English,

"Hey amigos, where's the party."

This stunned me for a moment, since I've
never had one of these kids mutter much
more than "gracias" and certainly no
English.

Playing along with him I replied,

"It's at your house. What time?"

"Oh, nine o'clock I'll be off. Come over
then."

"How old are you?" I asked.

"I'm 14."

Possible, given the maturity and demeanor
he carried in the conversation.

I continued playing. "Sounds good. We
obviously have the booze, are you bringing
the women?"

"I'll have my girlfriend, and I'll have her
bring her mom and older sister for you guys."

I about fell to the floor laughing.

"Where are you from?", he asked.

We continued the conversation as he rolled
a cart taller than him out to the car. He
knew a lot about us by the time we got there.

I tipped him $5. Understand that, sadly, there
are adults in Cabo who would consider $15
a DAY a great wage. He didn't act too surprised
by the amount but was certainly gracious.

"You probably get lots of tips like that
don't you?", I asked.

"Yes, people are very nice to me."

"What's your secret?"

For the first time he seemed a bit shy.
"Aw, I just like to get people talking,
find out about them, and joke so that
we both have fun."

Sounds like a secret that everyone can use.

By the time this kid is 18, he might OWN that
grocery. Or doing whatever he wants,
successfully, for that matter.
________________________________________________

"QUOTE OF THE WEEK
"Action is worry's worst enemy."
American proverb

Go and have your best week ever!

Art



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