福步外贸论坛(FOB Business Forum) » 外贸职场 » 客户不回邮件?12步跟进模板拿下客户(实用帖,收藏!)


2018-4-28 17:11 taylover
客户不回邮件?12步跟进模板拿下客户(实用帖,收藏!)

[font=楷体_GB2312][size=5]作为一名新手,客户不回你的邮件,会倍受打击。作为有经验的业务,客户太多,一个个的跟进,费神,累人。何不作出一份有效地跟进邮件表,让客户跟着你的节奏走。个人觉得效果还是不错,大家可以根据自己的情况作些改变,做出一份属于自己的文件,会让你在跟进客户的时候省时省力。

刚给客户报价了之后一定要做到勤跟进。在第一个月最好能够跟进到十次以上,后续就客户情况可以放缓步伐了。

报完价后第一件事情就是询问客户对于我们报价的看法,评价,并且要多问几次。很多人都知道,有一部分客户在这个时候就会给你回复的。


一. 询问客户对报价的看法

Dear xxx,
Hope everything goes well with you!

Have you kindly checked my offer? Hope they are workable for your market! It is regret that I haven't received any information from your side. May I have your idea about our offer? We will try to satisfy you upon receipt of your reply.

If there is anything we can do for you, we shall be more than pleased to do so.

Hope we can build good cooperation with you and your company.
Best regards


二. 追问客户的评价,求回复

Dear xx
How are you recently?

Several days no news from you have you got my enquiry for xxxx? Fully understand that you are too busy to reply us. But we are still await for your comments. We need your feedback to go ahead. Thank you in advance.

Many thanks and best regards.


三. 本着小强精神,保证客户收到了报价,重发报价

Hello, xxx,
Wish you have a nice day!

May I ask whether you have received my quotation? Now I am sending it again, if you have any other ideas. Please feel free to contact me. We will do much better if you can give any advices to us.

Waiting for your favorable reply soon!
Best wishes


四. 利用报价的有效期给客户一点压力

Hello, xxx,
Hope everything goes well! It’s Judy.

We are in receipt of your inquiry dated on xxx and quote you as follow: XXXXXXX . pls kindly check whether price is workable ? Becasue price will be invalid on xxxx.

Wish we will promote business.
Best regards.

好吧, 关于客户的这次询价问了这么多还没有回复的话, 我们最后一次问一下, 然后进行询盘的转化吧。


五. 最后一次寻求客户对所询价产品的意见,附上产品目录表

Good day! My friends, Judy again.

My quotation of xxx you might have received and considered. Could you kindly advise your comments at your earliest convenience?

Enclosed is the E-catalog of Kington, please kindly check! If there is any item you are in need of, please contact me! I’ll be more than pleasure to offer the information you want. Thanks…

I am of service at any time!
BR

这个时候差不多半个月过去了, 我们要学着挖掘客户的其他订单需求了。


六. 待客户在目录表中发现适合他们市场的产品

Hello, my friends,

Have u received and checked the E-catalog send in my last email? Hope they are workable for your market! If you find some product really attractive to you, please feel free to contact us. We are more than pleasure to offer you with more information that you want.

If you want to estimate the products show, yes, sample can be sent for your reference!

We hope can establish a good business relationship with you in the near future.
Best regards


七. 时不时的问下是否有新的询盘或者订单

Dear xx
I hope you are doing good.

Have you got any new orders ? pls keep me posted if yes, i will send you our updated price for your review.
Best regards.


八. 对于较大的客户我们也可以主动提出提供免费样品

Dear xxx,
Free sample can be sent for your reference if you need. How's your opinion?

As our serveral communication, I hope that we can build a cooperation between us.

Waiting for your reply.
Best wishes


九. 最后的绝招

Dear xxx,
I have sent you email many times before but have not received any reply from you so I am guessing the emails have not reached you.

Could you please drop me a short note if you receive this message and also please tell me if you have any interest in our products? I don’t want to keep bothering you if you don’t have any interest

Best regards


十. 新产品上市就是很厉害的时候

Dear xxx
Good morning !

It is glad to inform you that we have lanched xxx ,which with xxxx优势特点 such as perfect design, low noise, light weightxxxx.

Attached with xx and xx for your reference and pls have a try in your market if possible.

Best regards.
xxxx

我们的报价以及目录表都发过了。 但是在工厂做外贸的知道, 很多大公司需要的是长期跟进。 这时候把价格表微微的调整一下,发给客户。以价格的调整刺激一下客户。


十一. 告知客户价格表的调整

Dear xxx,
How are you? Long time no contact and hope everything goes weill with you.

Our products and quotation had updated .Would u pls check our new quotation with new items in attachments ?If have any questions,pls contact me freely.
Best regards.


十二. 看看可不可以转换订单

Hello, xxx,
Now I am writing for keeping in touch with you for further business.

If any new inquiry, welcome here and I will try my best to satisfy you well with competitive prices as per your request. By the way, how about your order (or business) with item ***? If still pending I would like to offer our latest prices to promote an opportunity to cooperate with each other.
Thanks and best regards, Kevin

不知大家同不同意一句话:客户的跟进无非就是找出很多的看似正规的理由跟客户保持联系。通俗一点就是“有事没事常联系”。就像第一次暗恋,总有各种理由跟TA偶遇。所以, 以下的时机肯定是不可错过的咯~~~ [/size][/font]

2018-5-1 22:24 hadov
总结的还不错

2018-5-2 12:48 chen668
*** 作者被禁止或删除 内容自动屏蔽 ***

2018-8-20 18:01 liuxia0801
k看不到

2018-8-20 21:14 Apangge
收益匪浅啊

2018-12-29 16:19 alexcn
当你遇到不是真正采购的人,120封邮件都是多余的。如果经过以上多封邮件,客户仍然没回,就根本没有跟踪的需要,还是把精力发到其他客户身上。
真正有需求的客户,邮件不超过4封就会回复!

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